This kinetic typography project features a 30-45 second YouTube ad and a Sephora store window poster for Fenty Beauty, emphasizing its “Beauty for All” message. The video brings typography to life with fast-paced animation, modern electronic music, and dynamic letter movement. A hexagon pattern from Fenty’s packaging unifies the poster and video, serving as a framework for the animated text and enhancing the brand’s sleek, high-fashion aesthetic.